A festive social media contest creative using a 9:16 vertical layout to encourage engagement through follow, like, and tag actions.
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This seasonal gift box giveaway leverages a high-contrast dark purple background and playful ghost illustrations to create an immediate, event-driven scroll-stop. By centering the user's focus on a mystery package, the design taps into curiosity while keeping the brand's primary product secondary to the high-value incentive of the surprise.
Structured social proof strategies like this one allow you to maximize engagement during holiday peaks. You can build similar high-converting contest templates using Promer AI, which enables teams to quickly iterate on seasonal layouts without reinventing the visual hierarchy for every holiday cycle.
Great ads start from a clear structure and a compelling incentive rather than just a pretty design.
Pro tip
For seasonal contests, always pin the winner announcement date clearly at the bottom as shown in this creative. This transparency helps build trust with your audience and increases the likelihood that followers will share your post to their own stories.
Promer helps you find the pattern, adapt it to your product, and create your own version in minutes.
